Explore the Evergreen library of case studies, showcasing a variety of campaigns that have resonated with Boomers and Seniors in Australia and New Zealand.

Consumer Affairs
Using familiar language to help audiences change behaviour (government).
CSL
Behavioural change in older men awareness campaign (healthcare).
Great Southern Rail
Targeting hot prospects to build a quality database (lifestyle).
Highlands
Bringing the customer journey to life (retirement).
Macarthur Gardens
Creating a brand in a new market (retirement).
Odyssey Travel - PR
Utilising a synergistic event to build business and exposure (lifestyle).
RDNS
Targeted strategy for building brand awareness (healthcare).
Stockland - DM
Precision targeting of prospects from a database (retirement).
Telstra
Teaching older Victorians to be tech-smart (telecommunication).
Villa Maria
Increasing product trial through influencer targeting (retirement).
Connect Hearing
Connecting with customers in denial (healthcare).
Department of Health
Behavioural change through social marketing (government).
Hawthorn Grange
A multi-channel strategy for a premium product (aged care).
KRA
Direct marketing to a sensitive, highly-qualified audience (finance).
Odyssey Travel
Creating a brand in a new market (lifestyle).
Resmed
Driving patient enquiries in a misunderstood market (healthcare).
Stockland
Targeted strategy for building brand awareness (retirement).
Stockland - Brand
Prospect engagement across multiple touch points (retirement).
TENA
Increasing product trial through influencer targeting (healthcare).

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